Privacy Policy

Last Updated: April 12, 2025

At Joe Water ("we," "us," or "our"), we and our franchisees are committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your personal information when you visit our website (joewater.com), submit lead forms, or engage with our franchisees, including through text messaging (SMS). By using our services, you agree to the practices described in this policy.

1. Information We Collect

We collect the following types of information:

  • Personal Information: Name, phone number, email address, and other details you provide when submitting a lead form or opting into SMS communications.
  • Usage Information: Information about your interactions with our website, such as IP addresses, browser type, and pages visited, collected via cookies or analytics tools.
  • Messaging Information: Phone numbers and message interactions (e.g., responses, click-throughs) when you opt into our SMS services.

We collect this information directly from you (e.g., through forms), automatically (e.g., via cookies), or from franchisees when they share lead data with us.

2. How We Use Your Information

We use your information to:

  • Connect you with franchisees to respond to your inquiries or provide services.
  • Send SMS messages, such as promotional offers or updates, if you've opted in.
  • Improve our website, services, and marketing efforts.
  • Analyze website usage and personalize your experience.

For SMS messaging, we use your phone number only for purposes you've consented to, such as sending franchisee offers or appointment reminders.

3. SMS Messaging and Consent

To receive SMS messages from us or our franchisees, you must opt in by:

  • Checking a box on our lead form, or
  • Texting a keyword (e.g., "JOIN") to our number.

After opting in, you'll receive a confirmation message asking you to reply "YES" to verify your consent. We'll only send messages for the purposes you agreed to, such as franchisee promotions or service updates.

You can opt out at any time by texting "STOP" to our number or following unsubscribe instructions in our messages. We'll process your opt-out request immediately.

4. Sharing Your Information

We share your information as follows:

  • With Franchisees: We share your contact information (e.g., name, phone number, email) with franchisees to fulfill your requests, such as responding to inquiries or providing services. Franchisees are contractually required to follow this policy and applicable laws.
  • With Service Providers: We use trusted third parties, like SMS platforms, to deliver messages or analyze data. These providers are prohibited from using your information for their own purposes.
  • Legal Requirements: We may share information if required by law or to protect our rights, safety, or property.

We do not share your phone number with third parties for their marketing purposes without your explicit consent.

5. Your Privacy Rights

Depending on where you live, you may have rights under privacy laws like the California Consumer Privacy Act (CCPA) or General Data Protection Regulation (GDPR), including:

  • Accessing or correcting your personal information.
  • Requesting deletion of your data.
  • Opting out of marketing communications.

To exercise these rights, contact us at [email protected]. We'll respond within the timeframes required by law.

6. Opting Out of SMS

You can stop receiving SMS messages by texting "STOP" to our number or clicking the unsubscribe link in our messages. Franchisees are required to honor opt-out requests promptly.

7. Data Security

We use industry-standard safeguards, such as encryption and secure servers, to protect your information. Our franchisees are required to implement similar measures to secure your contact details, including during SMS communications. While we strive to protect your data, no system is completely secure, and we cannot guarantee absolute security.

8. Franchisee Responsibilities

Our franchisees act as data processors under our direction and are bound by agreements to comply with this policy, A2P messaging standards, and privacy laws. They may only use your contact information to respond to your inquiries or provide services you've requested.

9. Cookies and Tracking

We use cookies and similar technologies to enhance your website experience, analyze usage, and deliver personalized content. You can manage cookie preferences through your browser settings. For details, see our Cookie Policy (joewater.com/cookie-policy).

10. Compliance with Laws

We comply with applicable privacy laws, including the Telephone Consumer Protection Act (TCPA), CCPA, GDPR, and CTIA Messaging Principles for A2P messaging. Our SMS campaigns are registered with The Campaign Registry to ensure transparency and compliance.

11. Children's Privacy

Our services are not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have such data, contact us at [email protected].

12. International Data Transfers

If you're outside the United States, your information may be transferred to and processed in the U.S., where our servers are located. We ensure appropriate safeguards for cross-border data transfers, as required by laws like GDPR.

13. Updates to This Policy

We may update this policy to reflect changes in our practices or legal requirements. We'll post updates on our website and notify you as required. Please review this policy periodically.

14. Contact Us

For questions, concerns, or to exercise your privacy rights, contact us at:

Email: [email protected]
Address: 5084 28th PL SW, Naples, FL 34116

This Privacy Policy is available at joewater.com/privacy and linked in our lead forms and SMS messages for your convenience.